Broadcasters today face constant pressure to cut costs without compromising on broadcast quality or reliability. ELIA, SGT’s Channel-in-a-Box playout solution, answers this challenge head-on, combining a full video server, playout automation, ingest, branding, and Media Asset Management (MAM) into a single, self-contained system.

Built on proven SGT technology, ELIA delivers the reliability broadcasters depend on, now packaged in a compact, cost-efficient box. Whether you’re running disaster recovery workflows, launching thematic channels, or managing budget-sensitive operations, ELIA brings complete broadcast infrastructure (server + automation + MAM) without the complexity of traditional multi-system architectures.

The result: a complete, field-tested Channel-in-a-Box that inherits SGT’s broadcast engineering expertise in a solution designed for the demands of 24/7 playout.

One box. Every channel. Full SGT reliability.

At its core, ELIA combines a reliable, off-the-shelf video server with RAID-protected storage and scalable expansion options. This IT-standard approach ensures low total cost of ownership while guaranteeing the robustness broadcasters require for 24/7 operations. By consolidating functions that traditionally required multiple systems, ELIA simplifies infrastructure without compromising reliability or flexibility.

Enhanced by PLAY and FLOW

What sets ELIA apart is its integration with SGT’s next-generation software suite:

• PLAY, a modern playout automation platform, ensures seamless, accurate scheduling and transmission.
• FLOW, a media asset management and ingest solution, streamlines acquisition, preparation, and content organization.

Together, they leverage SGT’s decades of expertise in broadcast automation to deliver a workflow that is powerful, intuitive, and hassle-free.

Built to evolve with your broadcast

ELIA is designed with the future of broadcasting in mind, supporting baseband formats and giving broadcasters the flexibility to adapt to hybrid infrastructures. This forward-looking design ensures that investments made today will remain relevant as the industry transitions further into IP and cloud-enabled workflows.

SGT-grade reliability, built-in flexibility

From thematic and niche channels to back-up and disaster recovery systems, ELIA offers broadcasters a versatile solution that can be deployed quickly and operated easily. Its design reflects SGT’s long-standing reputation for delivering reliable playout systems that keep channels on air without interruption.

Core Channel-in-a-Box key features

Play client

• Frame-accurate control of SD/HD channels
• Playout and branding of external live feeds
• Import external playlists (CSV)
• Branding templates, ad quota management*, playout monitoring, As-Run (CSV)

Playout

• Playout and record* of SD/HD single or multiple* channels
• Integrated mixer and automatic SD/HD conversion
• Synchronised record*, control of external subtitler & router*, VST plugins (normalisation…)*

Branding

• 4 layers for branding & DVE including logo, stills & animated pictures, RSS, video…
• Live branding capability, Adobe Animate CC compatible, HTML5 supported

Ingest

• 2 ingest channels SD/HD encoders for live feed acquisition (SDI, NDI, LTC/NTP/PTP)

FLOW client

• Video acquisition* & file ingest, content checking, external storage connection*

Subtitling*

• OP-47 supported, multilingual with .STL files

Interfaces

• CSV, REST API*

ELIA includes

• The SD/HD video server, the branding engine, the storage, the PLAY and FLOW* software suite
• Extend your system thanks to the farming capability of ELIA

File formats supported

• Video: MXF, MOV, MPEG, TS, H264, MP4, XDCAM… — Stills: PNG, JPG, JPEG2000…

* option