{"id":6474,"date":"2026-09-11T07:30:00","date_gmt":"2026-09-11T05:30:00","guid":{"rendered":"https:\/\/sgt.eu\/?post_type=news&p=6474"},"modified":"2026-09-10T16:47:27","modified_gmt":"2026-09-10T14:47:27","slug":"sgt-unveils-the-next-generation-of-veda","status":"publish","type":"news","link":"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/","title":{"rendered":"SGT unveils the next generation of VEDA"},"content":{"rendered":"
\n\n\t
\n\n\t\t
\n\n\t\t\t
\n\n\t\t\t\tBack to news<\/a>\n\n\t\t\t\t

SGT unveils the next generation of VEDA<\/h1>\n\n\t\t\t\t
\n\t\t\t\t\t\t\t\t\t\t\t

Event<\/p>\n\t\t\t\t\t\t\t\t\t\t\t

Press release<\/p>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t

11 September 2026<\/p>\n\n\t\t\t<\/div>\n\n\t\t\t\"SGT<\/picture>\n\n\t\t<\/div>\n\n\t\t

\n\t\t\t\n\t\t<\/p>\n\n\t<\/div>\n\n<\/section>\n\n\n

\n\n\t
\n\t\t

SGT will showcase VEDA Version 27<\/strong> at IBC<\/strong>, marking a significant step forward for its broadcast automation and media management platform while maintaining full compatibility with existing workflows and operational practices.<\/span><\/p>\n

Built to support the modernization of playout and broadcast operations, this new version brings a new generation of HTML-based applications<\/strong> covering automation, media asset management, promotion management and Sentinel. Broadcasters can modernize their operations at their own pace, without disrupting established production or transmission environments.<\/span><\/p>\n

A new Promotion Manager module<\/strong> streamlines the management of coming-next events and cross-promotion campaigns. The automation suite now includes a Playlist Quality view, providing operators with an instant overview of playlist health, together with Channel Bouquet management to simplify multi-channel operations in large broadcast centres.<\/span><\/p>\n

The automation client is now available both as a fully featured web application<\/strong> and as a desktop version<\/strong>, allowing operators to select the interface that best fits their operational requirements.<\/span><\/p>\n

The new version also introduces a new HTML MAM client<\/strong>, replacing the previous FLOW desktop application while retaining key business modules such as Content Checking, Acquisition, Player\/Thumbnails and Search. The MAM remains fully integrated with the VEDA workflow engine through its operational to-do list.<\/span><\/p>\n

All web applications, including Automation, MAM, Promotion Manager and Sentinel are accessed through the new VEDA webPortal<\/strong>, delivering single sign-on across the platform. Integrated native chat further enhances collaboration between operational teams, particularly in remote and distributed environments.<\/span><\/p>\n

On the infrastructure side, the VEDA back office now supports deployment on both Windows Server and Ubuntu Server<\/strong>, giving engineering teams greater flexibility when selecting their preferred platform for on-premises, hybrid or cloud deployments.<\/span><\/p>\n

“The new version of VEDA gives broadcasters a practical and progressive path towards modern operations. It combines the proven reliability of established VEDA workflows with a new generation of web-based applications, unified access and greater infrastructure flexibility across on-premises, hybrid and cloud deployments,”<\/span><\/i> says Jean-Fran\u00e7ois Seignole<\/strong>, Head of Product at SGT.\u201d<\/span><\/p>\n

Visitors to IBC can experience the latest version of VEDA at the Hexaglobe Group booth <\/strong><\/span>2.B51<\/b>.<\/p>\n\t\t\t<\/div>\n\n<\/section>\n","protected":false},"template":"","category_news":[26,82],"class_list":["post-6474","news","type-news","status-publish","hentry","category_news-event","category_news-press-release"],"acf":[],"yoast_head":"\nSGT unveils the next generation of VEDA - SGT<\/title>\n<meta name=\"description\" content=\"Built to support the modernization of playout and broadcast operations, this new VEDA version brings a new generation of HTML-based...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SGT unveils the next generation of VEDA - SGT\" \/>\n<meta property=\"og:description\" content=\"Built to support the modernization of playout and broadcast operations, this new VEDA version brings a new generation of HTML-based...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/\" \/>\n<meta property=\"og:site_name\" content=\"SGT\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/sgt.eu\\\/en\\\/news\\\/sgt-unveils-the-next-generation-of-veda\\\/\",\"url\":\"https:\\\/\\\/sgt.eu\\\/en\\\/news\\\/sgt-unveils-the-next-generation-of-veda\\\/\",\"name\":\"SGT unveils the next generation of VEDA - SGT\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/sgt.eu\\\/en\\\/#website\"},\"datePublished\":\"2026-09-11T05:30:00+00:00\",\"description\":\"Built to support the modernization of playout and broadcast operations, this new VEDA version brings a new generation of HTML-based...\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/sgt.eu\\\/en\\\/news\\\/sgt-unveils-the-next-generation-of-veda\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/sgt.eu\\\/en\\\/news\\\/sgt-unveils-the-next-generation-of-veda\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/sgt.eu\\\/en\\\/news\\\/sgt-unveils-the-next-generation-of-veda\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/sgt.eu\\\/en\\\/homepage-2\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"News\",\"item\":\"https:\\\/\\\/sgt.eu\\\/en\\\/news\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"SGT unveils the next generation of VEDA\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/sgt.eu\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/sgt.eu\\\/en\\\/\",\"name\":\"SGT\",\"description\":\"Your broadcast, fully automated\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/sgt.eu\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"SGT unveils the next generation of VEDA - SGT","description":"Built to support the modernization of playout and broadcast operations, this new VEDA version brings a new generation of HTML-based...","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/","og_locale":"en_US","og_type":"article","og_title":"SGT unveils the next generation of VEDA - SGT","og_description":"Built to support the modernization of playout and broadcast operations, this new VEDA version brings a new generation of HTML-based...","og_url":"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/","og_site_name":"SGT","twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/","url":"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/","name":"SGT unveils the next generation of VEDA - SGT","isPartOf":{"@id":"https:\/\/sgt.eu\/en\/#website"},"datePublished":"2026-09-11T05:30:00+00:00","description":"Built to support the modernization of playout and broadcast operations, this new VEDA version brings a new generation of HTML-based...","breadcrumb":{"@id":"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/sgt.eu\/en\/news\/sgt-unveils-the-next-generation-of-veda\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sgt.eu\/en\/homepage-2\/"},{"@type":"ListItem","position":2,"name":"News","item":"https:\/\/sgt.eu\/en\/news\/"},{"@type":"ListItem","position":3,"name":"SGT unveils the next generation of VEDA"}]},{"@type":"WebSite","@id":"https:\/\/sgt.eu\/en\/#website","url":"https:\/\/sgt.eu\/en\/","name":"SGT","description":"Your broadcast, fully automated","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sgt.eu\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"}]}},"_links":{"self":[{"href":"https:\/\/sgt.eu\/en\/wp-json\/wp\/v2\/news\/6474","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgt.eu\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/sgt.eu\/en\/wp-json\/wp\/v2\/types\/news"}],"wp:attachment":[{"href":"https:\/\/sgt.eu\/en\/wp-json\/wp\/v2\/media?parent=6474"}],"wp:term":[{"taxonomy":"category_news","embeddable":true,"href":"https:\/\/sgt.eu\/en\/wp-json\/wp\/v2\/category_news?post=6474"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}